Jan 114 minQuiet Copywriting: and the CASI MindsetsIf you’re like me, you grew up understanding that passion was about what you did for a living. “Find your passion.” “Follow your...
Jan 103 minMastering the Art of Relationship-Building: Harnessing the Power of Newsletters and EmailsThe art of communication has moved well beyond basic social interaction. It has become the bedrock upon which businesses and nonprofits...
Jan 32 minWriting Effective Copy: Why Small Business Owners Need a Copy CoachSmall businesses are constantly striving to make a strong impression on their target audience. One of the most crucial aspects of this is...
Dec 21, 20232 minHonouring Lives Lost: National Homeless Persons' Remembrance DayAs winter's icy embrace tightens across much of the country, the onset of the season isn't just a marker of colder days; it's a poignant...